Your data, explained.
Last updated 12 November 2026
This policy explains what Wubu collects, why, how long we keep it and the choices you have. We process personal information in line with South Africa's Protection of Personal Information Act (POPIA).
What we collect and why
| Information | Why we use it | How long we keep it |
|---|---|---|
| Email address or sign-in id (Apple or Google) | Signing you in and recovering your account | Until you delete your account |
| Birth date | Making sure Wubu is used only by adults (18+). It is never shown on your profile. | Until you delete your account |
| What you watch and interact with | Choosing videos for your feed, creator analytics, keeping Wubu safe | 13 months, then combined into totals that don't identify you |
| Device model, operating system, app version, network type | Fixing bugs and choosing the right video quality | 90 days |
| Approximate location (province, from your network or the province you choose) | Local trends and overall statistics | Province only, never your exact location |
| Videos, captions, comments and your profile | The app itself | Until you delete them or they are removed |
We don't collect your contacts, your precise location, advertising identifiers or your clipboard. The camera and microphone are used only while you record.
Your choices
- Turn off personalisation in Settings → Feed. Your viewing is then stored without your user id.
- Control who sees what: private account, who can comment, mention or message you, and whether your likes and lists are visible.
- Download your data from Settings → Your data.
- Correct or delete your information in Settings, or delete your account. Deletion completes after a 30-day grace period in case you change your mind.
Your rights under POPIA
You have the right to know what personal information we hold about you, to ask us to correct or delete it, to object to its processing, and to complain to the Information Regulator (South Africa) at inforegulator.org.za.
Children
Wubu is for people aged 18 and over. We don't knowingly process the personal information of anyone under 18. If you believe a child is using Wubu, report the account or email us and we will act on it.
Security and where your data lives
Data is encrypted in transit. Access by our team is limited to what their role needs, protected by two-step sign-in, and every action is logged. If your information is ever stored or processed outside South Africa, we make sure it has protection that meets POPIA's standard.
Contact
Our Information Officer can be reached at privacy@wubu.co.za. Wubu is powered by Yoke Studio, a company by equallyoked.